Orange City Life

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PEOPLE OF O-TOWN: Philippa Mitchell, The Fitting Studio

What do you do for a living and what do you love about it?

I'm a professional bra fitter and retailer of quality lingerie garments, and I love that I change people's lives. I feel like I am changing the world one woman at a time because people come to me – and you know up to 95 per cent of women are wearing the wrong size bra – so I measure them and fit them, and I would say 80 per cent of the women leave here wearing the new bra. It’s incredibly rewarding.
I fit women through every stage of life, from tweens and teens first bras, right through maternity, sports and mastectomy bras. I also have front-fastening bras for elderly women or those with dexterity issues. I travel for work and visit remote high schools and fit the girls there with sports bras, and they see a 20 per cent rate increase in sports participation. Having the right bra is just so empowering.

Where have you always wanted to visit and why?

I’ve always wanted to go to Kenya. I’ve done a lot of travel but I’ve never been there… I’d like to go and see the giraffes. As a teenager I always wanted to go to Africa and see the animals, and I thought Kenya sounded like a nice place.

Name an influential book?

When I was younger it was Pride and Prejudice which I thought was a love story but, as I have aged, I have realised the inequity of life for women in earlier times and how frustrating it must have been, and how different my life is. More recently I read a book called Profit First by Mike Michalowicz – this book has changed my business life. It is a brilliant cash flow management system for all businesses and it has had a major influence on how I run my business. 

What fills your cup?

My children fill my cup, they are incredible people. My eldest daughter is 26, she’s the CEO of a media company and she’s been named in the ‘Top 30 Under 30’ for Forbes Australia. She wrote her first book last year called Bite Back, about feminism, media politics, and our power to change it all. My son is 20 and works as a wardsman at the hospital, and in his spare time he has his own popular YouTube channel. My youngest daughter is 18 and studying criminal psychology at uni. They’re all kicking goals!

What’s the best piece of advice you’ve ever been given?

I been given two life-changing pieces of advice. The first is the motto I live by: that is ‘I’m the CEO of my own life’. I’m in charge of where I work, my finances, and my leisure time…I make all the decisions. The second piece of advice someone gave me was: ‘While you’re busy doubting yourself, other people are looking at you in awe’. I like that one because we all have some self-doubt, of course, but it's amazing what other people's perspective is, and that can make you feel so much more confident.

If you were running for mayor, what would your campaign slogan be?

Fix the roads, I think I’d get 100 per cent of the votes! I mean, come on, we’re a tourism town, we can do better.