In an emergency situation, time is vital. First responders often have to make decisions in a split second and having the best information at hand can make the difference between life or death.

Even a simple medical alert bracelet can be lifesaving, making first responders and medical staff aware of chronic conditions like diabetes, mental illness, or food and drug allegories that could result in a misdiagnosis and potentially fatal outcome.

But there is only so much information that can fit on medical alert bracelet.

Emergency Alert Australia is a local company that is looking to solve that problem. They offer a range of USB medical keychains, zipper fobs and wallet-cards that can store all the information you need to speak for you in an emergency.

“It is much along the same lines of a medical bracelet, but our USBs give much more information,” said company founder Lily Smith.

“A medical bracelet might tell emergency services that you have diabetes, but not what medications you are on. Our Emergency Alert USBs can hold as much information as you want to put on it. On mine I've got my medication, my allergies, blood group, next of kin, mobile numbers and a photo, even that I have two dogs at home and what their names are.

“That is a lot more information than you can possibly get onto an identity bracelet. So, with this you can just have more methods of contact, just so much more information.”

The team behind Emergency Alert Australia have decades of experience in emergency services and have personally attended countless motor vehicle accidents and other emergency situations.

“Car accident were the original reasons we came up with these USBs as people in that situation can't always talk for themselves,” said Lily.

“So the idea is; if you can't talk, it can talk for you. Everything you would need to say is all written out on the Emergency Alert USB.”

Included with the Emergency Alert USB are two sticker that can be placed in a visible location on the vehicle to tell first responders where to look for the device.

“And it is not just for car accidents. It could be for people on mobility scooters, or I’ve given some to my niece and nephews who have sticker on their pushbike helmets and carry the USB sticks on their schoolbags. We have waterproof USBs for bushwalkers or motorcyclists that can go on a jacket zipper.

“So they can provide piece of mind for anyone with outdoor hobbies and even for your elderly relatives. I firmly believe that this device could — and will! — save someone’s life.”

Emergency Alert Australia are a Molong-based company who are proud to donate 10 per cent of all profits made to support mental health charities.

For more information, visit emergencyalertaustralia.com.au or ring 0400 632 584